Research at University Health Network
Technology Transfer
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Gunther Eysenbach, MD, MPH
Senior Scientist, Toronto General Research Institute (TGRI)
Core Lead, Techna Institute for the Advancement of Technology for Health (Techna)
Keywords: health services research, public health, health informatics, telemedicine 

Research Interests
  • Crossroads of Medical Informatics and Public Health, in particular Cybermedicine (Internet and Medicine) and Consumer Health Informatics, including

    • Computer interventions for health promotion, patient education, health and informed decision making
    • Health Assessment Systems
    • Computers for Health Education, Tailoring health information
    • Design, implementation and evaluation of medical websites / portal sites (public health and business aspects of e-health)
        • creating content & community
        • implementing responsible e-commerce
        • connecting physicians and patients
        • Participatory decision making systems
        • Consumer involvement in designing consumer oriented health information systems
        • Health Communication / Social Marketing
        • Health information libraries
        • Ethical aspects of consumer health informatics
        • Teleprevention
        • Teleepidemiology
        • Evidenced based medicine, Systematic Reviews, Information Retrieval
        • Electronic Publishing
        • Scientific Misconduct and Research Ethics

        Pubmed Publications
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          Gunther Eysenbach


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